Thursday 23 June 2011

Beauty is in the eye of the beholder, unless you are a minger.

As my friends and acquaintances know, it is a rare day indeed that I am faced with something so outrageous that I am rendered speechless, jaw dangling and brows knitted like a pair of caterpillars in a pitched battle to the death, unable to frame and contain my outrage with a barbed wire fence of neatly linked words.

This ultra rare, gold titled and holofoiled moment, this once in a blue moon phenomenon occurred this week when I saw the latest news item about that rotten little band of Narcissuses and would-be contestants for the Judgement of Paris that make up the charming community of BeautifulPeople.com.

You may not know (or perhaps even care) that the entire premise of this exclusive dating site is that it the members are ‘beautiful.’  These poor delicate Socratic Ideals of the human form must not have their sensitive eyes birsmirched by crocopigs and thus any poor supplicants attempting to cross the threshold of BeautifulPeople.com have to fling their prostrate forms before the members of this society who will then decide by vote if he or she is delicious enough to skip through the fields of gorgeousness or is in fact a hideous troll (there shall be no clemency!) who needs to be shoved back under the bridge from whence he or she lurched. 

Ok!  You, dear reader, are extremely gorgeous and charming and so we will assume that you would have immediately been voted into the hallowed gang (although we all know, dear reader, that you have far too much going on in the cranial department to put yourself through the humiliation of being judged by people who think the plural of product is product, when talking about haircare).  This doesn’t mean you are safe. Thanks to 6.7 in the terms and conditions of the website yours remains a life of uncertainty.

“BeautifulPeople reserves the right to move member profiles back to the BeautifulPeople rating module to be voted on by existing members. As a consequence such action could result in removal of member profiles from the website. Such action can take place from time to time or as BeautifulPeople in its sole discretion deems this a necessary action.”

See?  Even if you are deemed beautiful enough to get in through the door, there is no such thing as certainty in the beauty stakes; you are ankle deep in the colloid hydrogel of public opinion and you will never know when that capricious harlot will shove you arse deep into the mire of rejection from the “exclusive virtual world for the aesthetically blessed only”.   

This very disaster befell a number of members in January 2010, when they were required to resubmit themselves to the vote, after observant members put in a series of complaints about some people letting themselves go over the holidays:

"We responded to complaints by moving the newly chubby members back to the rating stage. This is the same as having them re-apply," said Greg Hodge, the managing director.

So judged they were, and only a few hundred were permitted to keep their chufty badge of beautifulness.  5,000 individuals were deemed simply too grotesquely fat for the members’ delicate sensibilities and were duly requested to sling their pudgy, repellent hooks.  It puts me in mind of that scene in Mary Poppins, when Mr Banks has to do the walk of shame, which included his brolly being inside-outed and his bowler hat being punched through.   Imagine the erstwhile beauty being forced to hand back her hair straighteners and have her eyeliner pencils snapped in half before her very eyes.  She is obliged to relinquish her designer clothes, which are to be replaced with a capsule of High Street outfits, accented by some pieces that have been “designed” by Kate Moss.  Humiliating!

This is all well and good: idiot turning on idiot like rabid dogs in a pit of offal is extremely entertaining and has been many a TV show’s raison d’etre, but is it real?  Is it a cautionary tale against thinking you are all that and a bag of chips, eating the chips, becoming a chubber and then being treated like a leper, shunned by your community and doomed to wander the streets of averageness and mediocrity for ever more?  Or is it an awesome PR stunt? 

Please be upstanding, Golden Goose PR.  Yes, dear reader, I am saddened to inform you that it was indeed a very clever piece of PR called Festive Fatties.

“Festive Fatties was a moment of inspiration on a wintery walk through Hyde Park. We spotted some good-looking couples stuffing themselves with fairground food from Winter Wonderland.  It made us think of the Beautifulpeople.com members and whether they would be pigging out like the rest of us this Christmas.” said Miki Haines-Sanger, Co-founder, for the PR Week article .

And, boy oh boy, did it work!  They maximised every penny of their measly budget of £10,500 (plus $20,000 for PR Newswire) to get the kind of results that would leave your average marketer or PR person wracked with tears of bitter jealousy:

“Within 24 hours, there were 48,000 new applicants to Beautifulpeople.com. During peak times, the site experienced 700 applications a minute. It received more than 2.2 million hits in the days following the story.”

And it gets better:

“Ad revenue increase of 400 per cent in the three days after the campaign launch
- Traffic increase of 700 per cent between January and April 2010
- Increase in overall revenue of 900 per cent between January and April 2010

- In January 2010, Beautiful-people.com was ranked at 9,345 in Alexa's list of most visited sites. By February it had climbed to 1,700”

In essence, idiot baiting, using idiots as the bait. And making $25 per month from every Idiot that made it over the wire. I salute these brave PRs for this fantastic effort, in giving us a bit of a laugh at the expense of the Idiots as well as perhaps taking the worst of the Hollyoaks and WAG wannabes off the streets and out from under our feet.  But…and it is a big but:  it does make me a little wary of the latest story of humiliation at the hands of the beautiful people.

Apparently a disgruntled ex-employee lodged a virus in the old system which allowed 30,000 fuglies to flow out of the shadows and into the light, like a wave of cockroaches scuttling towards an open refrigerator, and gain membership to the site without having to go through the tiresome voting process.  This could not be put up with, as was explained by that perennial charmer Greg Hodge "We have to stick to our founding principles of only accepting beautiful people – that's what our members have paid for…We can't just sweep 30,000 ugly people under the carpet."

Imagine the bump that would cause.

All 30,000 little cockroaches have been forcibly removed from the refrigerator of gorgeousness and paid back, but head exterminator Hodge still felt bad for "unfortunate people who were wrongly admitted to the site and believed, albeit for a short time, that they were beautiful".

Rather than relying on traditional methods of pest removal, Hodge has gone for the option of sending the swamp donkeys a “carefully-worded email, trying to be as sensitive as possible” and, for those folks who are finding it hard to come to terms with the fact they have a face that is more akin to a melted welly than a work of art, they have kindly and sensitively set up a helpline to help the Morlocks face and accept the fact that they are fat and ugly.  These people are all heart.

Oh, yes, and did I mention that the alleged virus rapidly became known as the Shrek virus?

This latest story surrounding this website, its ridiculous premise and even more ridiculous attitude to the world, makes me want to throw my hands up in despair.  Is this what we’ve come to as a species?  If I wasn’t so plain lazy, I would invent a time machine so I could go back to that day when the first little fishy thought ‘Sod this water lark! Let’s get with the air and walking thing’ and tell it not to bother. 

As it stands, I’ll simply try and wedge my jaw back into my face, put a restraining order on my eyebrows and try to forget that this dreadful website exists. And maybe get some guidance on what real beauty is from someone whose thoughts I actually respect.



Tuesday 14 June 2011

On the bewildering nature of jobseeking

Occasionally I am hit by a feeling, as I am sure most other people out there in the world are, that I am doing the wrong thing.  This tends to happen when I have had a frustrating day at work or when I hear about someone else doing something so indescribably awesome (living in Barcelona but also sailing the high seas; being a trapeze artist; chucking it all in and taking up surfing professionally) that I cannot help but indulge in a small session of lot bewailment and wondering what I am doing in all the other places in the Multiverse

Don’t get me wrong: I am pretty good in my chosen career and I love the place where I work, but after listening to a particularly scathing attack by the much vaunted and deservedly celebrated Rhod Gilbert, (a person whom incidentally I admire above others due in no small part on his ability to sustain high levels of vitriolic and eloquent fury, when lesser mortals would self-immolate due to the power of their unbridled rage) on my profession of choice, I did wonder a bit what does a grownup do if they what to change careers but have no idea what they would do instead.

Because, you see, there are all sorts of careers advicey resources and places that young people can access, but I am told most of the good ones/free ones are totally ageist and rubbish and don’t let older folk at the goods.  And I have memories from trying one of those services ‘cough cough ahem’ years ago, when I was doing my A-levels (note I didn’t say A1/A2 or whatever they are called nowadays, which fairly accurately reflects my age, when qualifications were straightforward and all was nought but fields).  

I went along to the careers advisory place in town, and I got to use the latest technology and answer a series of questions on a computer which would then analyse my responses scientifically and then give me a shortlist of jobs I could consider.  Unsurprisingly, the list that the special scientific computer programme returned was more of a ridiculously long list incorporating every mortal thing from funeral director to stockbroker via event manager and accountant. 

I recall sitting at the workstation, feeling simultaneously under- and overwhelmed.  Underwhelmed by the basic usefulness of the program which took 45 minutes of my young life and did not help me in any way apart from giving me a massive list (I suspect the “program” may just have been a spreadsheet list of all careers possible, for all the scientific analysis it performed) and overwhelmed by the sheer size of the list and the number of careers that I hadn’t thought about let alone knew existed, leaving me with the onerous job of finding out what the heck a Wrinkle Chaser, a Pathoecologist, an Ocularist or any number of other odd careers were.

Suffice to say, I generally ignored the ‘advice’ that I was dispensed – n.b. for ‘advice’ please read ‘epic list from a computer’ as that was the extent of the support given by this place, because the human being at the counter by the door gave me more or less the same level of help as the pot plant standing next to the workstation – and decided to make my own way in the world.  Which was cool and has worked in its own way. 

But now what does one do?  Where can one go to find a new career path? I Googled the phrase “Job hunting”.  On the first page I was greeted with the Wikipedia page, whose initial description left me feeling little short of depressed:

“Job hunting, job seeking, or job searching is the act of looking for employment, due to unemployment or discontent with a current position. The immediate goal of job seeking is usually to obtain a job interview with an employer which may lead to getting hired. The job hunter or seeker typically first looks for job vacancies or employment opportunities.” 

And left me with the suspicion that the type of person who needs to look this up in order to understand what job seeking actually means is probably not the person whom anybody wishes to employ.

So what are your other options?  Thankfully the internets has a suggestion or two. You could use one of those new whizzy careers programmes which seem to be, in essence, a slightly slicker and faster version of the careers list.  I just tried the University of Kent's Careers Explorer and got this uninspiring list of potential careers:

Bank Manager - Retail
Purchasing Manager
Retail Merchandiser
Secondary Teacher
Chartered Accountant
Management Accountant
Operational Researcher
Banker - Investment/Securities
Marketing Manager
Systems Analyst

I am one of these already and, as for the rest, I would rather pull my own face off rather than do any one of those careers.  Do I look like a gitwizard?

What next? Traditionally if a man wanted to ‘forget’ all he had to do was rock up at the gates of the local branch of The Foreign Legion, sign up with a fake name so that he could escape his past, and spend the next however long sweating in the sun and forgetting whatever it was that originally made him think that signing up to the Foreign Legion was a good idea.  Times have changed and as you can see, the Foreign Legion has a pretty swanky website, and, seemingly, some quite good recruitment packages and a good monthly wage. But you do have to give you real name these day and (and this is a very big but) I don’t think they allow girls in.

Inspired by the young man in a poem by Michael Rosen poem from the fantastic ‘You Can’t Catch Me’,  which involves running away and joining the Merchant Navy (I can’t find the poem online, but if any of you can, let me know.  It is wicked!) I thought about living the life travelling the world and getting to wear supercool white outfits.  But while this would please me greatly for a short while, I think I’d be happier following the actions of Rosen’s young sailor and coming home the very next day and drinking up all the gravy.

Rapidly running out of ideas, I started typing the phrase “how can I become a mercenary” into Google, somewhat unnerved by the rapidity of the predictive text, fully discombobulated by the 9,000,000-odd results that appeared, and deeply irritated by the fact that most of the people posting these questions up couldn’t spell for toffee.  I don’t know about you, but I wouldn’t like any mercenary type work being done to me by someone who couldn’t even write their invoice properly.  I think my ability to wield my words bedecked with mostly correct spelling and grammar makes me overqualified for the job.  That and the minor issue of having no warrior skills in particular to boast about, preclude a career as a soldier of fortune.

There’s nothing for It, I simply have no other option but be grateful for what I’ve got.  Considering all the other jobs I am doing in the Multiverse, the really awful ones - Puzzle Piece Checker, Flatulence Analyst, Cat Food Quality Controller or any of the other jobs listed in the 8 worst jobs shortlist  – things could be worse.  A lot worse.

I could be a traffic warden.

Friday 10 June 2011

What colour is your rhino(virus)?

After a fun yet possibly ill-advised Friday evening in the garden without my scarf and woolly hat, I have fallen foul of the dread disease known as the summer cold.  This germy foulness is undoubtedly one of the most annoying weapons belonging to the gruesome Pestilence who, whilst not being as superbadass as Death, is still able to make life a misery via a number of poxy afflictions on the world: ingrown toenails, e-coli (beansprouts in Germany: a sign of the Apocalypse?), Kerry Katona (a little bug that latches onto the pre-frontal cortex that inhibits the ability to make any sensible decisions and causes the sufferer's reading abilities to instantly flatline, and Sepp Blatter (a vile disorder which stops the secretions from the conscience gland).

I am also dealing with the great blocked nose switcharooo, which is apparently a good thing according to certain meditation folks, who also say it is good to force your face to switch between nostrils when rattling air in or out, because:
“When the right nostril is dominate [sic], it's the better time for physical activities, eating, asana, *doing.* when the left is dominate [again, sic], mental activities as well as resting, meditating, *being*--studying--included!”

Alternate nostril breathing is only one of myriad pastimes for folk who like wearing loose linen and sandals whilst trying to achieve oneness and a dialog with the self or other such time-fillers which are supposed to be good for you, but in the case of the nostril domination game, my right nostril is completely stuffed and not even the insertion and prodding of a puffer fish with string tied around its little fin) will unblock it.  So I’m stuck with the “resting and meditating” nostril which may go some way to explain why I feel less than dynamic.

But what is the common cold?  According to Medscape Reference, rhinoviruses (RVs) are small (30 nm), nonenveloped viruses that contain a single-strand RNA genome within an icosahedral (20-sided) capsid. Rhinoviruses belong to the Picornaviridae family, which includes the genera Enterovirus (polioviruses, coxsackieviruses groups A and B, echoviruses, numbered enteroviruses, parechoviruses) and Hepatovirus (hepatitis A virus).

All of which sounds far more unpleasant than my visions of sneeze droplets being filled with the tiniest rhinoceroses floating about like dandelion clock fluff which, on being inhaled by an unsuspecting person, become the angriest tiniest rhinoceroses that bang about in your head. 

Under this circumstance, you’d just better pray that you had a white rhino in there, as it is more chilled out than its almost identical relative the black rhino, but maybe you can tell by the severity of the cold. Perhaps you could try stuffing some leaves up there – they like leaves, I am told – or approaching it slowly, but mollification of a black rhino is unlikely and foliage up the schnozz is not a good look.

With this in mind, I looked at other ways of persuading the cold to vacate my face and was surprised to learn that over my thirty something years on the planet, during all the colds I have suffered, I have been blowing my nose all wrong

I didn’t even know there was a right or wrong way of going about these things. In my screaming ignorance, I assumed that as long as you used a tissue not a wall or a yak, and that said tissue was in the region of your conk, all you needed to do was have a good toot and all would be well.  Thank you to WebMD for disabusing me of my preconceptions, for showing me the error of my ways and teaching me how to blow my nose:
 
“It's important to blow your nose regularly when you have a cold rather than sniffling mucus back into your head. But when you blow hard, pressure can move germ-carrying phlegm back into your ear passages, causing earache. The best way to blow your nose is to press a finger over one nostril while you blow gently into a tissue to clear the other.”

Sensible, yes, and certainly a little patronising (although if a grown person needs to be advised as to how he or she is to blow his or her own nose, I do wonder if they should be allowed the internet or even outside) but the rest of website has some pretty good advice - I would say that, it is telling me to eat some of my favourite foods – which a reasonably sensible individual may choose to follow.

A word of warning, however, on indiscriminately taking advice from ‘experts’ whether on the nets or not.  Any person that tells you to ingest/rub on/sit in a natural ingredient because the anti-bacterial nature of said ingredient helps treat viral infections, is clearly a nit and should be ignored, or for that matter, anybody who swears by antibiotics.

I shall be taking the advice of Ben Goldacre, and accept that there is really nothing that can be done.  I will wait for the tiny nostril rhinos to get bored stomping around and pretend to myself that I am doing something ‘good’ by following my tried and tested process:

Ingredients
100 ml of whiskey
Honey
Lemon

Method
Take the honey and lemon.  Throw them in the bin.
Drink the whiskey.
Go to bed.
Repeat as necessary.

And I can bet that, thanks to my rigorous regime, in a few days -  maybe up to a week -  I will be feeling fine and dandy once more.